I.
Begin with the system
Screens are downstream of structure. Map the underlying logic, the actors, and the failure modes before drawing a single rectangle.
№ 01 — Intro
Product Designer focused on building scalable, data-informed tools that improve how people work.
№ 02 — Work
Progressive Insurance
Redesigning a fragmented onboarding experience for 40,000+ insurance agents across multiple products and states.
SelectQuote Insurance Services
Re-sequenced a quote-to-close workflow used by hundreds of licensed agents on every call — measurable reductions in handle time and direct lift to revenue per agent.
Progressive Insurance
Redesigning a high-traffic alerts dashboard so insurance agents could identify urgent tasks faster and manage daily work more efficiently.
Los Angeles Fire Department
Designing a mobile system to streamline supply tracking and reduce critical shortages across 100+ fire stations.
№ 03 — Research
Strategy · Research · Cross-functional Leadership
Leading a multi-quarter initiative to define behavioral archetypes across one of the largest independent agent networks in the U.S. — replacing assumptions with a research-backed framework the whole organization could act on.
1,000+
Survey responses
33
Multi-state interviews
4 Qtrs
Roadmap to adoption
AI-assisted
Synthesis pipeline
№ 04 — Approach
I.
Screens are downstream of structure. Map the underlying logic, the actors, and the failure modes before drawing a single rectangle.
II.
Enterprise complexity is rarely solved by adding interface. It is solved by removing decisions the user should never have had to make.
III.
Time saved, errors avoided, revenue captured. Design earns its seat at the table by speaking the operator's language.